The increase of online shopping is great news for consumers, but it’s not necessarily great for small and local businesses. Shopping at small and local businesses produces a number of benefits not only for those establishments your support but for your local economy as well. Take a look at some of the reasons you should shop small.
To start, shopping small boosts your local community. Roughly half of the cost of your purchase recirculates into the local community, compared to just 14% when you choose to shop at a chain retail store. While shopping at chain stores can help provide jobs for local residents, the fact is that more of the money stays within your community when you shop small and local.
If you’ve ever shopped at a farmer’s market, you can bear witness to the quality and selection you can find there. Whether you’re buying fresh produce, flowers or homemade jam, you’re bound to find a tempting variety of products and flavors for a fair price. Enjoying a meal at a local restaurant that uses locally sourced ingredients is another way to support job-growth in your community as well.
Shopping local also shows support for your creative community. Local artists are more inclined to offer their goods at small businesses, farmer’s markets and other local storefronts than at larger companies. When you shop at smaller retailers, you support both the business and the artists who are creating the work.
These are just some reasons to shop your local small businesses. For more information on how to shop small and support your community, check out the following resource by House of Webster.
This infographic was created by House of Webster, private label food manufacturers